| | Today's Top Videos: | | What You Should Be Measuring in Social Media | So many marketers fret about measuring their social media activities, but they really shouldn't. Dave Fleet, the Vice President of Digital at Edelman Toronto, talked with us and explained that... | | | | | | | | Recent Articles: | Why You Should Offer A Guarantee | When it comes to deciding whether to offer a guarantee or not, most people's thought process goes something like this
If I offer a guarantee, loads of people will use it as a way of getting their money back, which will cost me a fortune. In truth, yes some will take advantage, but it will be a very small percentage. But offering a guarantee (especially a no quibble money back one) will offer you far more benefits that not offering one. The advantages of a guarantee | Read More... | | | | Building A More Valuable Client List | The way to build a great client list, is to feed your business with high quality leads, from your ideal profile of client. It's actually pretty simple to see how targeted your marketing has been up until now. You just need to take a look... | Read More... | | How Do You Proofread? | It's amazing where inspiration can strike for blog posts. This one came about after a visit to the opticians. I dread going mainly because I have a tendency to faint but on this occasion not only did I not faint, I also came away with a blog post. Whilst I was... | Read More... | | | | | |
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